DAI’s Center for Digital Acceleration builds on DAI’s decades of experience to design and deploy innovative, user-centered digital tools that drive change across emerging markets.
In emerging markets, high-level statistics on the local digital sector are often neither current nor targeted enough to guide programming. CDA helps bridge this knowledge gap for our clients, by employing Frontier Insights, a proprietary research method that identifies users’ technology preferences, financial capacity, infrastructure access, and information collection habits. We meet directly with them to piece together a complex portrait of their daily digital lives, which then informs the design of our digital tools and strategies. In addition to this research, our experts also conduct market research and ecosystem analysis.
To read more, visit our blog Digital@DAI
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