Client: European Bank for Reconstruction and Development
Duration: 2005-2010
Region: Eastern Europe and Central Asia
Country: Hungary
Solutions: Economic Growth
DAI began supporting Unicredit Leasing Hungary (UCL) in May 2005 assisting the Hungarian bank to strengthen its small and medium enterprise (SME) leasing practices. At the beginning of the project, DAI’s specialists worked with the company to streamline organizational processes, align the marketing strategy, and introduce workflow improvements, both for lease transactions and product development. Following the success of the initial two-year technical assistance contract, DAI’s services were retained to provide intensive assistance on developing UCL’s presence in agricultural equipment leasing. In particular, assistance was requested by the risk staff, based on DAI’s extensive experience in this area. Given the new challenges posed by the world economic crisis, DAI focused on assisting UL with improving its soft and hard collection activities and on developing a new repossession and remarketing procedure for assets that have been taken back from lessees following nonpayment of invoices. The sales teams were also coached in dealing with the new difficulties that are inherent in the Hungarian SME sector that make achieving sales targets very difficult.
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